![]() ![]() During Yondu’s death scene, the ill-fated music player makes its stellar appearance. In this case, the Zune had to appear in a scene of significant importance, and indeed it did. The Redmond-based company had grown a bit weary of the continuous mockery directed at the Zune, but they eventually reached an agreement. Regarding Guardians of the Galaxy, many people are unaware that Microsoft nearly prohibited the inclusion of the Zune in the movie. The iPod’s audience was very loyal, and the launch of the iPhone was just around the corner, which would change everything in the years to come. ![]() However, Microsoft’s device made the mistake of arriving quite late to the party. The truth is that the iPod and the Zune weren’t all that different. In October 2011, Microsoft bid a definitive farewell to the Zune. Its final model, the Zune HD, ditched the control pad in favor of a touchscreen in hopes of going head-to-head with the iPod Touch. Despite the rise of phones with integrated music players, having a dedicated MP3 player was more convenient, and within that realm, the iPod was the top choice.įor five years, Microsoft made every effort to boost its Zune player, but the public was not on board. The concept of a smartphone didn’t yet exist, and the iPhone hadn’t been launched yet (we had to wait until 2007). However, these devices were not up to the task. MP3 players had gained significant importance, and the use of mobile phones for listening to music was becoming more popular. We were coming from the cumbersome discman era, and the popularity of portable devices was on the rise. Developed by the Redmond company, the Zune finally saw the light on November 14, 2006.īut before we delve further, it’s important to set the context. Microsoft didn’t want to fall behind, so it decided to go all-in on a device that would “take on the iPod” – the Zune. Alongside its iTunes store, Apple managed to revolutionize how the world consumed music. One of these setbacks indirectly involved Apple, as Microsoft attempted to compete with Apple in the realm of music and ended up getting burned the most.ĭuring the 2000s, the iPod dominated the market and became the world’s most popular MP3 player. However, that hasn’t spared it from experiencing significant failures. Microsoft is a company that has been characterized by achieving great accomplishments throughout its history. ![]()
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